Something unusual just happened in the world of viral finance and YouTube. One of the biggest financial influencers on the planet — Codie Sanchez, with 1.86 million subscribers and more than 333 million channel views — just shined her spotlight on… us.
Yes, you read that right. The same Codie Sanchez who built Contrarian Thinking, wrote a New York Times bestseller, and made a name turning “boring” businesses into million-dollar opportunities — decided to feature Finnish Lumberjacks in one of her viral videos.
In August, Codie released a YouTube Shorts video that has already topped 1.5 million views. In it, she lists so-called “gross” or overlooked businesses that are quietly minting millionaires. Alongside laundromats and car washes, she included an unexpected category: tree trimming.
And here’s where the scoop comes in: when Codie Sanchez needed footage to bring her point to life, she didn’t pick stock video or random clips. She picked ours — straight from the Finnish Lumberjack YouTube channel.
See the original videos here 👆🏻
Why It’s a Big Deal
Codie isn’t just another YouTuber. She’s gone from journalism to Wall Street to Main Street, becoming a mogul of contrarian investing. Her mission is bold: create 1 million financially free humans through business ownership. When someone with that kind of reach and credibility highlights tree trimming — and chooses to use our work to do it — it validates what we’ve been saying all along:
Tree trimming is a serious, high-value business.
Finnish Lumberjacks’ storytelling connects across borders.
Even in a world of finance and dealmaking, our industry commands attention.
From Viral Clip to Full Story
Codie’s audience saw just a glimpse — a few seconds of chainsaws, sweat, and timber. But our channel tells the whole story: the skill, the danger, the discipline, and the heritage behind professional forestry work.
If you came here because you saw Codie’s clip, welcome. Now take a moment to see the full video she used — and discover why our content stood out enough to be featured in front of millions:
See the original videos here 👆🏻
Final Thought
In finance, Codie Sanchez teaches people to look where no one else is looking. In forestry, we’ve been doing the same thing: showing the world that tree work isn’t just labor — it’s opportunity, story, and art.
And now, thanks to one viral video, those two worlds have collided.
-Juha-Antti
#finnishlumberjack #codiesanchez #millionaire #lumberjack
